strategic priorities for 2002 - 2004
1. Increase success in JI fundraising activities

Coinciding with the JI’s 25th anniversary, the Justice
Institute of B.C. Capital Campaign is the primary
fundraising focus for 2002 - 2004. Its success will realize
much needed capital revenue, significantly raise public
awareness of the Justice Institute of B.C., expand the JI’s
circle of friends, and position the organization for an
expansion campaign in 2004. The future requirement
for a substantial campaign to support the expansion
needs of the JI is acknowledged and will be implemented
upon completion of the anniversary campaign.

Justice Institute Foundation

strategic plan
2002 - 2004
August 15, 2002

This plan has been prepared by the JI Foundation to support
the JIBC Strategic Plan 2001-2004. Throughout its development
attention has been given to those key actions areas and strategies
which the Foundation believes can have the greatest impact.
1.0 Increase success in JI fundraising activities
(3.4 in the JI Strategic Plan)

JI Foundation Board of Directors - 2002
Donald J. Pamplin, Chair
Darlene K. Hyde, Vice Chair
David Esworthy, Treasurer
Marvin R. V. Storrow, QC, Secretary
Karen Baker-MacGrotty
George Garrett
John Grady
Mal Hughes
Jack McGee, President JIBC
Val Pattee, Chair, JIBC Board
Christopher Richardson
Robert J. Stewart
John Watson
Peter W. Webster
Florence T. Wong
JI Foundation
715 McBride Boulevard
New Westminster, BC V3L 5T4
Tel 604.528.5582 Fax 604.528.5518
Fire & Safety Training Centre
13500 - 256th Street
Maple Ridge, BC Canada V4R 1E2

2.0 Increase financial aid opportunities
(4.3 in the JI Strategic Plan)
3.0 Increase the diversity of revenue sources
(9.2 in the JI Strategic Plan)
4.0 Develop and implement marketing and communications plans
(1.1 in the JI Strategic Plan)

our mission
The Justice Institute Foundation, through fundraising and public
awareness, supports the Justice Institute of B.C. and their mandate
to provide learning opportunities to create safer communities.

our goal

Action Plan:
1.1 Become a financial supporter of the campaign
1.2 Identify and provide contacts for prospecting.
1.3 Assist in ‘door opening’ when required.
1.4 Receive and review capital campaign reports on a
regular basis.
2. Increase financial aid opportunities

The Justice Institute of B.C. forecasts increased
dependency on scholarship, bursaries and loans for
students who are unable to financially sustain
themselves while pursuing training and education
at the JI.
Action plan:
2.1 Seek opportunities and provide financial support for
scholarships and bursaries.
3. Increase the diversity of revenue sources

There are currently two special events (Golf and
Awards Dinner) and one specialized annual campaign
(Buy a Book) to provide funding opportunities to the JI.
While additional fundraising special events are not
envisaged at this time, a number of new initiatives
underway at the Justice Institute of B.C. will require
developing and sustaining new relationships. These
may include public/private, public/public partnerships,
annual and planned giving, and new sponsorship activity.

Action plan:
Golf:
3.1 Evaluate the 2002 JI Foundation Golf Tournament and
make recommendations for future tournaments.
3.2 Identify participants for the tournament and ensure
their involvement as golfers or sponsors.
3.3 Ensure the JI Foundation Board’s involvement and
presence at the tournament.
3.4 Provide suggestions to the JI Foundation Office
during the planning process.
3.5 Develop a stewardship plan following the tournament.
3.6 Determine fund designation.
Awards Dinners:
3.7 Assist the Foundation Office in planning for the event.
3.8 Support the event through ticket and table sales and
by securing sponsorship.
3.9 Ensure JI Foundation visibility at the 2003
Awards Dinner.
3.10 Develop a stewardship plan to implement following
the dinner.
Buy A Book:
3.11 Approve and support a plan to solicit funds for the
annual Justice Institute of B.C. Buy A Book Campaign.
Other:
3.12 Develop an annual giving program to supplement the
endowment fund.
3.13 Fund applied research.
3.14 Identify and support gift in kind opportunities.
3.15 Seek public/private funding to support the work of
the Justice Institute of B.C.
4. Develop and implement marketing and communications plans

The fundamental role of relationship building is a
process to increase involvement (of the JI Foundation
Board) and participation (of contacts and others). It is
understood that methods of developing and sustaining
these relationships are important to share the message
of the JI.
Action Plan:
4.1 Support a recognition policy for the Justice Institute
of B.C.
4.2 Receive and review periodic reports as they relate to
increased awareness and understanding of the
Justice Institute of B.C.
4.3 Develop and implement personal plans on ways to
speak about and introduce the work of the JI
4.4 Support the implementation plan for a
JI Alumni Association

Raise and disburse funds to assist the JI, its students and faculty
in achieving their goals.

Driver Training Site
Boundary Bay Airport
Delta, BC

www.jibc.bc.ca
www.jibc.bc.ca